The world’s first fully-interactive, onchain novel launches on new Web3 publishing platform

In a pivotal moment for publishing, DADA co-founder Judy Mam launches her first novel — a sexy story of interclass passion in Mexico City — as an immersive, interactive NFT.

Judy Mam needs little introduction as co-creator of early blockchain drawing platform Dada.art. The irony: she can’t draw. When not championing DADA, she attends to her own creative medium — writing. The Platform is thrilled that Judy has chosen to launch her debut novel Quién te manda* as our inaugural publication, launching today as a special edition of 100 NFTs.

Quién te manda* tells the story of a forbidden affair between two young people from different social classes living under one roof. It’s also the first novel ever published as an NFT book: the entire, fully-interactive content of Quién te manda is embedded within the NFT, and offers an immersive reading experience, prefaced by an animated cover by established cryptoartist Moxarra González and an interactive index, after which the reader is led to a quiet reading place. The entire design of the NFT was conceived to integrate the art and the story as a digital book.